.50 Core Competency and .50 Resource Development CCEs
What do consistently booked speakers have in common? They understand the journey their clients are on. They’ve built a personal brand that communicates trust and credibility online. And they know how to connect with audiences from the stage in a way that drives their business - even without making a pitch.
In this interactive workshop with award-winning personal brand strategist and business coach Lauren V. Davis, you'll learn how to grow your visibility, refine your message, and build a speaking presence that supports your coaching business - whether you're just getting started or ready to expand your reach.
Together, we’ll explore how to audit your current speaking and visibility efforts, identify your strengths, and clarify where you can grow. You'll gain insight into how event planners and potential clients search for and select speakers - so you can make sure you’re showing up in the right places and in the right way.
What you'll walk away with:
A practical guide to auditing your speaking and visibility presence
Strategies to clarify and communicate your personal brand
Confidence to apply for and land more speaking gigs
Tools to turn speaking engagements into client opportunities
Ideas for strengthening your message and presence—both online and on stage
Guidance on how to craft compelling pitches and speaker bios
Insight into building authentic relationships that grow your business
This session is especially valuable for coaches in the forming and building stages of their practice, and for anyone interested in using speaking as a powerful business development tool. Whether you're working toward your ICF credential or looking to sharpen your skills, this workshop will meet you where you are—and give you the tools to move forward with clarity and confidence.
Lauren’s sessions are known for being hands-on, high-energy, and packed with value. Past attendees have said: “The tools she gives are useful, the knowledge and resources she shares are applicable, and the kindness she shows will leave you with gratitude and energy to take your next steps forward.”
WHAT YOU WILL LEARN:
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Apply practical strategies to book more speaking gigs by crafting compelling pitches, leveraging speaking to grow your business, and building relationships with event organizers and potential clients.
Bio:
Lauren Davis is the founder of Lauren Davis Creative, a marketing and branding consultancy that helps speakers and entrepreneurs establish their memorable personal brands resulting in magnetic engagement and life-long clients.
The skills Lauren acquired while building a successful brick-and-mortar record store for 15 years taught her how to see through manipulative “one-hit-wonder” marketing tactics and instead build a personal brand that drives successful meaningful relationships and profits. Today, she offers that same entrepreneurial support (and of course, great music recommendations) for experts around the world.
Lauren is a Midwest conference organizer, music lover, and featured marketing expert in Reader’s Digest, Huffington Post, and on global top-rated podcasts. She also hosts The Real Personal Branding Podcast, a bi-weekly podcast where she uncovers the secrets of personal brand building from some of the top thought-leaders, speakers, authors, and coaches in the world.